Eve Schmoll Rubenstein


"As a pioneer of the age of working women, Eve worked in a nontraditional field for women during the early days of TV... She is a legend of her own time."
—Dennis and Edwina O'Farrell, 1992

Eve Schmoll Rubenstein, a pioneer in Iowa broadcasting, was born, raised, and educated in Fort Dodge. In 1930, she married Charles Rubenstein. When he died suddenly in 1953, she began her career in broadcasting at station KVFD-radio in Fort Dodge. The following year she was named to the national Board of American Women in Radio and Television (AWRT). In 1960, she helped to organize the Hawkeye Chapter of the AWRT and in 1969 was named manager of the KVFD-TV. In 1970, she was a delegate to the International Convention of American Women in Radio and Television in London, where she interviewed the Lord Mayor of London and later the Mayor of Berlin. In 1971, she won the prestigious New York Frany Award for First in Fashion Coverage. By 1972, she had been on the air for 19 years and logged more time on television than any woman in the nation. In 1988, she was named Fort Dodge's "Most Respected Citizen." Rubenstein has served on numerous boards and foundations, including the Catholic Daughters of America, the Webster County Board of Health, and the North Central Alcoholism Research Foundation. She was the first woman president of the Blanden Memorial Art Museum. She is also a permanent member of the lecture staff at the Substance Abuse Recovery Center of Trinity Regional Hospital and is also a lifetime honorary member of the Des Moines Advertising Club. She was inducted into the Iowa Women's Hall of Fame in 1992.